Posts Tagged ‘Love American Style’
BROUGHT TO YOU BY THE NUMBER 40
Happy 40th birthday to Sesame Street, which debuted on PBS on November 10, 1969.
The popular children’s television show originated out of a 1966 Carnegie Institute initiative to determine how television might be used to educate children, especially those from low-income families. Joan Ganz Cooley was awarded an $8 million grant to establish the Children’s Television Workshop, which created the show.
Two days before its debut, NBC broadcast a thirty-minute preview of the show, entitled This Way to Sesame Street.
As Malcolm Gladwell wrote in The Tipping Point, “Sesame Street was built around a single, breakthrough insight: that if you can hold the attention of children, you can educate them.”
Also premiering in the Fall 1969 television season: the then-risque Love, American Style and the squeaky clean Brady Bunch.